Visual Identity + Packaging Design + Social Media

An updated look for a stylish island based jewellery company. Bohemian Betty came to me looking for a brand new identity to add a more professional touch to the company's online presence and jewellery packaging. The visual identity created enhances the company's unique bohemian jewellery utilising a pastel pallet with some bold colours coupled with a smart and modern mono-line logo with a wide variety of applications. A smart new set of instagram highlight icons allows the company to categorise new products, collections and insights to the company.