Visual Identity + Logo + Social Media + Leaflet + Poster + Web Assets

This project involved producing all the necessary materials to launch the Yarmouth on Ice event proposed by Harwoods of Yarmouth. This project required a unique identity, I created this by utilising and capturing the distinctive features of the town such as it's Victorian style and architecture. With the event targeting at all ages it was fundamental to have a modern and friendly feel to appeal to this audience. I created a modern 2D style design package that emphasises this event that the Yarmouth community has worked hard to organise.